LINCOLN – Lincoln Goodwill wrapped up another exciting year of their Neighborhood Challenge. The Challenge collected 10,099 pounds of donations with seven neighborhood associations in participation.

Goodwill would like to thank Belmont, Edenton North, Forest Lake Estates, Irvingdale, North Hills and Witherbee neighborhoods for their participation and flexibility through the Neighborhood Challenge’s reorganization due to COVID-19.  

This year’s first place winner is the Highlands Neighborhood Association with 4,100 pounds of donations collected. The Highlands is no stranger to the Neighborhood Challenge; this is their 7th year of participation.

Myrna Coleman, Highlands Neighborhood Association President, detailed how the prize will contribute to the improvement on their neighborhood. Previously, they have used the prize to assist in Eagle Scout projects that improve the neighborhood. One Scout was able to plant trees in the Highlands Park with funding from the prize and a grant from the city of Lincoln. This year, they plan to post various options in their newsletter for neighborhood improvements. The options include upgrading their playgrounds, creating a sign for the entrance or adding a fitness area to the park.

Coleman said, “The neighbors are grateful for the drive because it makes donating convenient. Instead of having to make multiple trips to Goodwill, they are able to donate within their neighborhood.”

Since the inception of the Neighborhood Challenge, over 140,000 pounds of donations have been collected and $8,500 has been given to neighborhoods to strengthen their associations.

Goodwill thanks donors for their flexibility as they continue to connect people to jobs and job skills in the Lincoln community. For more information about the Neighborhood Challenge and how to get involved in Goodwill donation drives, email

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